Winning on Walmart
One of the best parts of my job is sharing what I’ve learned.This week, I had the opportunity to visit our Rogers, Arkansas VMLY&R office to speak at the inaugural “Commerce & Cocktails” event, discussing the latest commerce strategies and unique approaches that can impact our clients business as it relates to Walmart.This installment, titled “The Science of WoW, Winning on Walmart” gave me a chance to meet many incredibly talented commerce experts, and showcase how social media commerce, in tandem with a well-developed social ecosystem, can be incredibly powerful when connecting with consumers — ultimately driving action and leading to business results.A special thank you to the Rogers team for inviting me to share my experiences with this group.